Key Tasks:

o Refine the company’s Theory of Change and align it with latest research findings

o Expert review of the app and recommendations for research-based features

o Get ethical approval, recruit participating families, including those where English is not the home language and children have specific learning needs

o Conduct video observations of children’s interactions with the app

o Analyse children’s responses and provide recommendations to Pickatale.

o Re-run the tests with a re-designed version of the app. Write final report, prepare company for the ICEIE certification